Marketing & Growth, Casablanca, Morocco
ABOUT GLOVO:
We’re a Barcelona-based startup and the fastest-growing delivery player in Europe, Africa, and Western Asia. With food at the core of the business, Glovo delivers any product within your city at any time of day.

At Glovo, you’ll have the job of your life while working together towards our shared vision to give everyone easy access to anything in their city. We welcome top performers that will bring new ideas, diverse perspectives, and provide you the opportunities and freedom to grow and make a real impact on millions of lives… all while having fun!

We believe that diversity adds incredible value to our teams, our products, and our culture. We know that the best ideas and solutions come by bringing together people from all over the world and by fostering a culture of inclusion where everyone feels heard and has the chance to make a real impact. It's because of this that we are committed to providing equal opportunities to talent from all backgrounds.

In your application, please feel free to note which pronouns you use (For example: she/her/hers, he/him/his, they/them/theirs, etc).
YOUR WORK-LIFE OPPORTUNITY:
The Growth & Marketing Lead owns growth and engagement initiatives for Glovo's most important products. The team is data-driven and results-focused. The person will have a strong technical, analytical, and product background – with a hunger to make products grow.
Role performance will be evaluated based on New Customer and Recurrent Customer KPIs as well as reaching profitability targets within a 6-month period. You may also be involved in other tasks requested by your manager due to business needs.
BE A PART OF A TEAM WHERE YOU WILL:
Definition and implementation of Growth strategies:
Define Glovo local Marketing strategy, adapting global playbook to local needs.
Lead local Marketing activation (offline and online) and manage/optimize Content to deliver on the agreed growth goals.
Define promotional, pricing and point of sale strategy.
Analytical Responsibilities:
Apply your expertise in quantitative analysis, data mining, and the presentation of data to see beyond the numbers and understand how our users interact with both our consumer and business products, identify growth opportunities, and execute on projects to drive growth and engagement.
Business Development and Brand Partnerships:
Understand local media landscape and define the right mix of digital/non-digital investment to maximize user base growth within the agreed CAC (Cost of Acquisition) targets. Own the Marketing budget and use it efficiently and wisely.
Identify and execute local partnerships to build brand awareness in the city
Track the Market dynamics and competitor activities.
P&L ownership and metric monitoring:
Own P&L for Marketing activities in the market.
Manage the country marketing budget.
Track and monitor key Growth and Content metrics providing the appropriate visibility to HQ, the General Manager, the Regional Marketing Director, and the Head of Marketing & Growth..
Product Leadership Responsibilities:
Lead the ideation and execution of product changes that drive growth, working closely with Partner Operations, Operations, Finance, Content and Sales.
Establish shared vision across the company for growth product optimizations by building consensus on priorities leading to major product improvements.
Define and analyze metrics that inform the success of the activities carried out.
Communicate details, updates and implementations across all stakeholders and teams with extreme attention to detail.
Communicate and simplify concepts to the audience's needs.
Stakeholder Management & Communication:
Establish meaningful business relationships on behalf of the business (Top partners, Media agency, Media outlets, Social Media agency, PR agency, etc).
Work together with Pricing, CRM, Performance Marketing, Brand & Comms teams in HQ to get the local message through.
Work closely with local teams to move forward on various growth initiatives (sales/AM, content, operations, finance, PR, etc.)
Keep relevant parties informed about activities and accomplishments of the department and its programs.
Design stakeholder communication plans that motivate further cohesion within the business.
Compile and present reports on marketing initiatives/campaign performance through collaboration with the analytics department and other HQ/local teams..
Spread and enact the company’s culture:
Work hard as a team and execute fast
Act with initiative, anticipating the consequences of our decisions and always seeking the long-term benefit
Embrace feedback as a core part of our jobs
Be direct, honest and trustworthy
Stay generally lean. We spend company resources as we spend our own money—carefully
Work hard to learn Glovo A to Z to understand the consequences of our actions individually and at a company level
If you see a problem that’s not in your department, try to fix it anyway. We follow up and we brainstorm until it’s solved
Be humble - Never say, “That’s not my job!”
YOU HAVE:
Min required is graduate level / Bac+5
Min 2-5 years of experience in a leading FMCG company, Media sector or in the E-commerce sector performing in a role of similar or larger responsibilities.
Highly analytical and comfortable dealing with high growth and complex business challenges. Proficiency with analytical tools is a strong plus (Looker, PowerBI, SQL, etc.).
Proven track record of delivering business growth, experience defining investment strategy and executing integrated marketing campaigns across digital and non-digital channels
You are aligned with our company values and enact them both in your personal and professional life
Effective English & French written and communication skills
Strong consumer understanding skills
Have a deep understanding of paid, owned and earned media channels, being comfortable tracking and reporting on established performance marketing KPIs
We are always looking for the best candidates, so if you think you would be a good fit even if you don't meet 100% of the requirements we would love to hear from you!
EXPERIENCE OUR GLOVO LIFE BENEFITS:
Top-notch private health insurance
Monthly Glovo credit to spend on our restaurant products and zero delivery fee on all Glovo orders!
Discounted gym memberships
Flexible time off (take the time you need) and hybrid working model (own your time)
WHAT YOU’LL FIND WHEN WORKING AT GLOVO:
Gas: Driven to deliver quality results quickly
Good Vibes: Bring positivity and communicate openly
Stay Humble: Self-aware and open to learning
Care: Uplift people and the planet
Glownership: Act as proud owners
High Bar: Focus on Top Performance
If you believe you match these values, we look forward to meeting you!

Wanna take a peek into what it's like to work at Glovo? Follow us on Instagram and like us on Facebook!
GLOVO IS TRANSFORMING THE WAY CONSUMERS ACCESS LOCAL GOODS, ENABLING ANYONE TO GET ALMOST ANY PRODUCT DELIVERED IN MINUTES. OUR ON-DEMAND LOGISTICS CONNECT CUSTOMERS WITH INDEPENDENT LOCAL COURIERS WHO ACQUIRE GOODS FROM ANY RESTAURANT OR STORE IN A CITY, AS WELL AS DELIVER URGENT PACKAGES FOR A VARIABLE FEE. FOR ADDITIONAL INFORMATION ON GLOVO, PLEASE VISIT HTTPS://ABOUT.GLOVOAPP.COM/