GROWTH STRATEGY DIRECTOR
A PROPOS DE L'OFFRE
Trends & Insights : Lead trend analysis and foresight initiatives, leveraging market research and consumer insights to proactively identify emerging market trends.
Portfolio Strategy: Drive strategic optimization of the category & brands portfolio
Obppc & Pricing strategy: Develop and oversee strategic plans for optimizing Occasions, Brands, Prices, Packs, and Channels (OBPPC) to maximize market penetration, value, and profitability for the company.
Category & Consumer Strategy: Develop comprehensive category strategies that effectively target consumer segments
Brands & Communication: Oversee the development and implementation of brand strategies, ensuring consistent brand messaging and effective communication.
Shopper & Retailers: Drive the development of shopper-focused strategies to enhance the overall shopping experience, to optimize assortments, promotions, and customer engagement strategies by channels.
Innovation & Growth hacking: Identify white spaces and capitalizing on growth opportunities through data-driven decision-making, creative problem-solving by testing & learning in an agile way.
Market intelligence & performance monitoring: Establish robust market intelligence systems to gather and analyze data on market trends, competitor activities, and consumer insights.
Trends & Insights : Lead trend analysis and foresight initiatives, leveraging market research and consumer insights to proactively identify emerging market trends.
Portfolio Strategy: Drive strategic optimization of the category & brands portfolio
Obppc & Pricing strategy: Develop and oversee strategic plans for optimizing Occasions, Brands, Prices, Packs, and Channels (OBPPC) to maximize market penetration, value, and profitability for the company.
Category & Consumer Strategy: Develop comprehensive category strategies that effectively target consumer segments
Brands & Communication: Oversee the development and implementation of brand strategies, ensuring consistent brand messaging and effective communication.
Shopper & Retailers: Drive the development of shopper-focused strategies to enhance the overall shopping experience, to optimize assortments, promotions, and customer engagement strategies by channels.
Innovation & Growth hacking: Identify white spaces and capitalizing on growth opportunities through data-driven decision-making, creative problem-solving by testing & learning in an agile way.
Market intelligence & performance monitoring: Establish robust market intelligence systems to gather and analyze data on market trends, competitor activities, and consumer insights.
Emplois similairs
Managing Director
...we are seeking for our client a managing director to lead the company's growth strategy in morocco. the md will be responsible for the commercial...
Managing Director Western Africa and OMEA - Cyber Support Unit
...votre role context orange cyberdefense has subcontracted a series of services to orange cyberdefense, on the international footprint with the aim to...
Managing Director Western Africa and OMEA - Cyber Support Unit
...votre role context orange cyberdefense has subcontracted a series of services to orange cyberdefense, on the international footprint with the aim to...
Marketing Director
...about l'oreal : the worldwide leader in beauty, l'oreal group has an international portfolio of 36 diverse and complementary brands reaching over...
Marketing & Growth Lead - Morocco
...marketing & growth, casablanca, morocco about glovo: we're a barcelona-based startup and the fastest-growing delivery player in europe, africa, and...